Month: May 2026

Here is a pattern I see constantly: therapists spend thousands on a beautiful website design, then write the copy themselves in an afternoon.…

Starting a private practice is one of the best career moves a therapist can make. I have worked with dozens of therapists through this…

Your website is often the first real impression a potential client gets. What I see most often is beautiful sites that look great but convert…

Email newsletters are one of those things I keep telling therapists to start and most never do. Which is a shame, because your existing…

Podcasting is one of those things every therapist asks me about. Should I start one? My honest take: it can work incredibly well, but most…

Video is probably the most underused tool in therapy marketing. A well-made YouTube Short can reach a large audience quickly and drive…

Social media is a tough one for therapists. I have seen practices do great things on Instagram and others waste months posting content nobody…

Your Psychology Today profile is often the first impression potential clients have. What I find most practices miss is that they treat their…

Psychology Today is usually the first directory therapists join when starting a practice. In my experience working with practices, it is a…